Business

Brazil,
São Paulo

Introduction

São Paulo is South America's melting pot and financial powerhouse. It has the second biggest GDP per capita in the country - the first is Brasília, the seat of the government. The city is defined by its enormity: the traffic jams, the number of bars and restaurants, the amount of helicopters in the air, homes with bodyguards and the scale of the cultural divide.

More from São Paulo PDF Version

Essentials

  1. Avoid travelling by car between 07.30 to 10.00 and from 17.00 to 20.00 - São Paulo redefines rush hour.
  2. Most cab drivers speak little or no English; always have your directions written down.
  3. Check the weather forecast. It often pours down in the afternoon and when it does the traffic stops.
  4. Carry a driving license or ID with you at all times. Most buildings won’t let you in without one.
  5. Enjoy the nightlife. While other cities pretend that you can go out every night of the week, in São Paulo you actually can.

Two-hour tour

  • Museu do Futebol

    Praça Charles Miller, S/N - Estádio do Pacaembu

    +55 11 3664 3848

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  • Mercado Municipal (municipal market)

    Rua da Cantareira 306, Sé

    +55 11 3313 3365

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  • Pinacoteca do Estado (museum)

    Praça da Luz 2, Bom Retiro

    +55 11 3324 1000

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Hotels

  • Independent and easy

    Hotel Emiliano

    Oscar Freire 384, Jardim Paulista

    +55 11 3068 4390

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  • Dependable chain

    Grand Hyatt São Paulo

    Avenida das Nações Unidas 13.301, Brooklin

    +55 11 2838 1234

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  • Premium

    Fasano hotel

    Rua Vittorio Fasano 88, Jardim Paulista

    +55 11 3896 4000

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Dining

  • Fast breakfast

    Galeria dos Pães

    Rua Estados Unidos 1645, Jardim América

    +55 11 3064 5900

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  • Business breakfast

    Octavio Café

    Avenida Brigadeiro Faria Lima, 2.996, Jardim Paulistano

    +55 11 3074 0110

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  • Mid-morning coffee

    Padaria Benjamin Abrahão

    Rua José Maria Lisboa 1397, Jardim Paulistano

    +55 11 3061 4004

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  • Need-to-impress clients lunch

    A Figueira Rubaiyat

    Rua Haddock Lobo 1738, Jardim Paulista

    +55 11 3087 1399

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  • Lunch on your own

    La Frontera

    Rua Cel. José Eusébio 105, Higienópolis

    +55 11 3159 1197

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  • Late bite

    Spot

    Alameda Ministro Rocha Azevedo 72, Cerqueira César

    +55 11 3283 0946

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  • Weekend brunch

    Casa Tavares

    Rua da Consolação 3212, Jardins

    +55 11 3062 6026

  • Working lunch with colleagues

    Rodeio

    Rua Haddock Lobo 1498, Jardim Paulista

    +55 11 3474 1333

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  • Afternoon tea/drink

    The Gourmet Tea

    Rua Mateus Grou 89, Pinheiros

    +55 11 2691 2755

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  • Dinner with colleagues

    Maní

    Rua Joaquim Antunes 210, Jardim Paulistano

    +55 11 3085 4148

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  • Private dinner

    D.O.M.

    Rua Barão de Capanema 549, Jardim Paulista

    +55 11 3088 0761

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  • Drink after dinner

    Número

    Rua da Consolação 3585, Jardim Paulista

    +55 11 3061 3995

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  • Late drinks

    Balcão

    Rua Dr Melo Alves 150, Jardim Paulista

    +55 11 3063 6091

  • On the tiles

    Lions

    Avenida Brigadeiro Luís Antônio 277, Centro

    +55 11 3104 7157

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Reading

  • Newsstand

    Livraria da Vila

    Avenida Juscelino Kubitschek 2041, Vila Nova Conceição

    +55 11 5180 4790

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Thank yous

  • Food and Wine

    Casa Santa Luzia

    1471 Alameda Lorena, Jardim Paulista

    + 55 11 3897 5000

Shopping

  • Something you can't get anywhere else

    Designer clothes from Cris Barros

    Rua Vitório Fasano 85, Jardim Paulistano

    +55 11 3082 3621

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  • Something for someone you love

    Jewellery from Jack Vartanian

    Rua Bela Cintra 2175, Jardim Paulista

    +55 11 3061 5738

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  • Lost luggage - where to buy shirts

    Richard's

    Rua Oscar Freire 1129, Cerqueira César

    +55 11 3062 6784

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  • Something for the kids

    Fábrica Idéias

    Rua Aspicuelta 135, Vila Madalena

    +55 11 3034 3044

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  • Something for yourself

    Menswear from Osklen

    Rua Oscar Freire 645, Jardim Paulista

    +55 11 3083 7977

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Transport

  • Car with bilingual driver

    Premier Way

    +55 11 3783 6003

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  • Helicopter charter

    Lider Aviação

    +55 31 3490 4500

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Limousine/car

  • SP Birô

    +55 11 3104 3577

Fitness

  • Good gym

    Bioritmo Academia

    Conjunto Nacional, Avenida Paulista 2073, Terraço 2

    +55 11 3365 0800

    Visit website
  • Running route

    Burle Marx's landscapes — Through Roberto Burle Marx's landscapes in Ibirapuera Park

Monocle 24

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