Contributor
Nation branding expert
Simon Anholt is recognised as the world’s leading authority on nation image and identity. He is a member of the UK government’s Public Diplomacy Board and works as an independent advisor to around 20 other national, regional and city governments on identity strategy and public diplomacy. Anholt developed the concept of the Nation Brands Index in 2005. His forthcoming book, Places, will be published in November 2009, together with a completely new edition of Brand America.
03.09.07