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So far, changes have been cosmetic and the routine is getting tired.
Green and arty Kyoto has been setting the agenda for centuries
A decade ago it was rare to see a pair of Tokyo teenage boys out shopping in kimonos. But attitudes to national identity are starting to change.
Kyoto-based clothing label Stealth Wealth is big on national pride and uses high-quality Japanese fabrics in its collections.
Kyoto is the traditional home of Japanese artisans who make highly detailed ceramics and perfectly woven silks. That same set of skills has also helped it become the country's hi-tech heartland.
