July 2015

It has been a rough year for the Greek economy and with the latest ballot figures out, the financial future of the Mediterranean nation is still unclear. Earlier this year our fashion director Daphné Hézard visited Greece on her quest to meet the ambitious small businesses working hard to revive the rich traditions of Hellenic craftsmanship – including weaving, embroidery and silk manufacturing – to produce high-quality fashion and accessories for export to foreign markets. She talked to entrepreneurs and manufacturers from Athens to Soufli and Corfu to find out how these new sprouts of a fashion revival are bringing fresh impetus to the nation’s creative industries.

Read Hézard's report below. Meanwhile, for sharp daily updates and debates about Greece's future courtesy of our editors and correspondents, tune in to Monocle 24 radio station.

June 2015

Design

Fashion

Notes on a sandal— Greece

Preface

In spite of turbulent economic times, new shoots of a Greek fashion revival are bringing fresh impetus into the nation’s creative industries and helping to preserve traditional techniques.

Chania, Crete, Hellenic Initiative for Entreprenurship, Moutharidis, Zeus + Dione, shoes

On a beautiful April day in Plaka, one of Athens’ most attractive and historical neighbourhoods, life seems pretty smooth for best friends and business partners Mareva Grabowski and Dimitra Kolotoura. They are sat with 17 others in a beautiful creative studio above a loud and busy café full of young people enjoying the sun and drinking mid-afternoon iced cappuccinos.

Two years ago they set up brand Zeus + Dione with the intention of doing something for their country where, “life was literally ending”, as Grabowski puts it. The vision for Zeus +…

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