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Australians are traditionally believed, not least by themselves, to be outdoorsy, sporting types, more comfortable wrestling crocodiles than spreadsheets. It’s an image due for a rethink, according to the latest Nielsen Online Internet & Technology report. The survey of more than 2,000 Australians reveals their dependence on technology to verge on android-like, spending almost 80 per cent of their waking hours consuming some variety of media.
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